Marketing for Plumbers
Marketing for plumbers that keeps the emergency calls coming.
Lead generation for plumbing companies in Kansas City: Google LSAs for the emergency calls, Meta Ads for water heaters and remodels, and a website that converts at 2am.
Sound familiar?
- Paying $80 a click on Google and getting price shoppers
- HomeAdvisor and Angi selling the same lead to four other plumbers
- A website that hides the phone number below a stock photo
Plumbing marketing in Kansas City
Plumbing is the most competitive local search category there is. The lead aggregators know it, the franchises know it, and the cost per click proves it. Winning does not mean outspending them. It means showing up in the right places with the right message: Google Guaranteed for the emergency, video for the planned job, and reviews that make the choice obvious.
We have run this play for plumbers across the metro. The phone rings, the schedule fills, and you stop buying leads that four other shops already called.
The Plumbers playbook
LSAs for emergencies
Burst pipe at midnight? Google Guaranteed puts you first, pay per lead, before the homeowner scrolls.
Meta for the big tickets
Water heaters, sewer lines and remodels are planned purchases. Video of your techs sells them before the search happens.
Site built for the thumb
Tap-to-call above the fold, a 20-second form, and a lead pipeline that texts your dispatcher.
Reviews on autopilot
Every completed job triggers a review request. Stars drive LSA rank, LSA rank drives calls.
What we run for Plumbers
Meta Ads
Facebook and Instagram campaigns that put your trucks in front of every homeowner in your service area.
Google Ads
Search campaigns that catch people the second they type "plumber near me."
Google LSAs
Google Guaranteed, pay-per-lead placement above every other ad and every map listing.
SEO & AI Visibility
Own the map pack, the organic results, and the answer ChatGPT gives when someone asks for a plumber.
Websites
Custom WordPress sites that load fast, look badass, and send every lead straight to your phone.
Video & Content
A full in-house content house. Your crews, your trucks, your jobsites, shot and cut to stop the scroll.
Organic Social
Stay top of mind without lifting a finger. Real content, real captions, posted on a real schedule.
Straight answers for Plumbers
Full-service partnerships start at a mid-four-figure monthly investment. Productized options start small: a custom website is free to build, with hosting and updates from $449 a month. We give you a real number for your market on the first call.
We have run lead generation for blue collar service businesses across the Kansas City metro since 2020, and 126+ industries overall. If we have not run your exact trade, we have run the one next door.
Once we talk, you get a proposal. Ink dries, deposit clears, first shoot scheduled within days.